Other Books by Thomas Greenbaum


The Practical Handbook and Guide to Focus Group Research Book Cover

This is one of the first books ever written that was dedicated to focus group research. It was published in 1988. It is a basic primer on the focus group research process. It was published by Lexington Books, Lexington, Mass. It is still available on Amazon and Barnes & Noble.com.

The Handbook for Focus Group Research Book Cover

This is a follow-up to the first book, published in 1993. It is an updated version of the first book, incorporating changes in the industry between 1988 and 1993. It is still available on both Amazon and Barnes & Noble.com. 

The Handbook for Focus Group Research, Second Edition, Book Cover

This is a completely new update on focus group research written in 1998 and published by Sage Publishing, Thousand Oaks, California. It is still available on both Amazon and Barnes & Noble. 


Moderating Focus Groups Book Cover

This is a book published in 2000 by Sage Publications. It is completely focused on the moderator and provides tools and techniques for more effective moderation of focus group research. It is available on both Amazon and Barnes & Noble.com.

The Consultant's Manual Book Cover

This is a complete guide to building a consultants' practice, which was published by John Wiley & Sons in 1989. It is an exhaustive guide to starting any consulting business. This book has been translated into both Spanish and Portuguese and has been sold all over the world. It is still available on both Amazon and Barnes & Noble.com. 

Order the  Revised 2018 "You Can Do It Book'